"Why Should You Hire a Realtor Instead of Listing Your Property on Your Own?"

Welcome to my blog, let's look at why hiring a Realtor makes more sense than to list for sale by owner FSBO. vs. MLS listing.

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For Sale by Owner is it a good strategy for me ?

Hi, I'm Will Meza, a Realtor and Real Estate market expert in the Lehigh Valley PA. Thanks for stopping by my blog and visiting my site please consider sharing with someone you know, and I hope you find the information helpful.

Are you thinking of selling your home? If so, you might be wondering whether to hire a real estate agent or go for sale by owner (FSBO). Both options have their pros and cons, and the best choice for you depends on your situation, goals, and preferences. In this blog post, we'll compare the benefits and drawbacks of FSBO vs. hiring a realtor, so you can make an informed decision...

More Money - Less Commission ?

For sale by owners may save some commission costs many realtors charge from 5% up varying by individual. This commission serves as a split for listing and buyer agent.

Good to know: In many cases buyers are represented by a realtor contractually and even when they find a for sale by owner the seller ends up compensating the buyer's agent for their representation of the buyer in a complex transaction as real estate tends to be.

Marketing / Sale Price

FSBO (For Sale By Owner) listings can receive wide exposure through Zillow, Redfin, Realtor.com and other sites however, in addition to online marketing Realtors tend to hire direct mailing companies, paid for spots, postcards and invest in other marketing that increases exposure to each listing. So now the question of time and sale price.

Think of a home for sale as your store front:

• The price tag should be set in a way that drives foot traffic, in today's market buyers use automated searches and alerts for home prices in ranges that are within their budget. If a home is overpriced initially, the potential would be buyers have moved on to make offers on other homes and this results in less traffic. So the idea is to create high traffic and ideally competition in the right price range to let market decide final price. (when buyers compete, sellers net more)

• If the majority of buyers are represented by a realtor you are offering your product to the smallest segment of buyer in the market limiting your traffic, offers and potentially sale price.

• 2022 NAR statistics found that 86% purchased through a realtor.

There is also peace of mind...

There are many aspects to the sale of a home, listing, marketing, pricing, laws and regulations, city code presale inspections, buyer inspections, contract contingencies, title and underwriting process, negotiating a deal. In some states attorneys are used in every deal this is costly and time consuming but always an option with or without a realtor. In either case a broker and agent ensure that the process is within latest guidelines, current legal standards of practice and up to date forms in every real estate transaction. For an individual seller and buyer this can be an overwhelming process having an expert by your side who has done this 100's of times definitely makes sense and leads to peace of mind, time saving and even maximizing sale price for seller and value for buyer.

I am just a TEXT, CALL or EMAIL away, my goal is to help you or anyone you know with buying, selling or investing in Real Estate.